A new report from Dash Two reveals that despite growth in mobile ticketing, "music ticket sales are still occurring more strongly on desktop"
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Adding event tickets is a natural response to travellers "looking for unique and authentic experiences while in-destination", says the leading travel site
By Jon Chapple on 26 Feb 2018
Expedia.com, one of the world’s most popular travel booking sites, has moved into concert ticketing through a partnership with resale site TicketNetwork.
Expedia, which already offers airline tickets, hotel reservations, car hire, tours and tickets to attractions such as museums and galleries, has launched Event Tickets, which adds secondary-market tickets to more than 95,000 concerts, sports matches and other live events to its offering for US customers.
“We know travellers are looking for unique and authentic experiences while in-destination,” says Jen O’Twomney, vice-president of Expedia’s Local Expert division.
“Adding event tickets to our product offering makes all the sense in the world”
“They want to catch a baseball game at a stadium they’ve never been to, or see a show that isn’t playing in their hometown. There’s also a growing trend to build entire trips around events, to attend a music festival, follow a specific artist on tour or root for your team at an away game.
“Adding event tickets to our product offering makes all the sense in the world and gives us another way to help travellers get the most out of their vacation.”
Expedia’s ticketing debut follows the launch of primary platform Ryanair Tickets by the eponymous Irish low-cost airline last November.
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