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H, a 'concierge' platform that connects brands, event planners and individuals with top talent, launches today after a successful beta period
By IQ on 05 Dec 2017
Headliner, a London-based live entertainment booking platform, today launched H, a fully managed ‘concierge’ service that aims to simplify the process of booking artists for brands, agencies and occasional event planners.
Previously operating under beta, H – which has partnerships with agents from WME, CAA, ITB, Coda and ATC – has already secured artists for Facebook, brought Groove Armada to the Digital Masters Awards, booked Razorlight for VW events and Little Boots and Hercules & Love Affair for the opening and closing parties of Cannes Lions. The service also offers logistics support, including technical and artist riders, production and stage management and artist liaison, with more than 4,000 musicians, bands and DJs on its roster.
“We’re proud to present our H fully managed service, which offers brands, agencies and event organisers access to the cream of live performers for their events,” says Headliner CEO Stan McLeod. “Having now also put the final finishing touches to our main platform, we are seeing the platform go from strength to strength, and look forward to helping more event planners secure the perfect act for their event”.
“We’re proud to present our H fully managed service, which offers brands, agencies and event organisers access to the cream of live performers for their events”
W Hotel London’s marketing director, Pauline Foucher, adds: “We’ve used Headliner to source musical entertainment for W London parties, as well as for our long-term Retox Brunch concept. Headliner has been amazing in sending comprehensive lists of suitable suggestions for each event and has always been quick to help out when we’ve needed a last minute change or a special request from a performer.
“All of the performers have been professional, high-energy and have been a talking point for all of our events.”
Headliner is headed up by BandWagon founders Stan McLeod and Maria Hayden and tech entrepreneur Rosario Garcia de Zuniga. Investors include Twickets founder Richard Davies, ATC founding partner Brian Message, Frukt co-founder Jack Horner, Digital Catapult CEO Jeremy Silver and Brit Award-winning producer Charlie Andrew.
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