The new name, says the 15,500-cap. UK arena, reflects the venue's transformation "into a destination in its own right" as its naming deal with Barclaycard ends
Sign up for IQ Index
The latest industry news to your inbox.
Ann-Kristin Schmanns takes over as the 16,000-seat arena's senior booker, as Kai Müller leaves to start consultancy Elbe Entertainment
By IQ on 17 Jul 2017
Kai Müller, the long-serving senior event manager/programme coordinator at AEG’s Barclaycard Arena in Hamburg, has exited the venue to launch a new consultancy business.
Hamburg-based Elbe Entertainment will provide consulting services to the live entertainment industry when it launches on 21 September.
Müller had been at the 16,000-cap. arena (one of three German arenas managed by AEG Facilities, along with the Volskbank Arena in Hamburg and Mercedes-Benz Arena in Berlin) for 15 years.
“I’m very proud of the numerous moments in which we gave athletes, artists and performers the best possible venue and our visitors unforgettable events”
Müller’s former colleague, Ann-Kristin Schmanns, takes over booking for the venue.
“I’m very proud of the numerous moments – both behind and in front of the stage – in which we gave athletes, artists and performers the best possible venue and our visitors unforgettable events,” he wrote in an email to industry colleagues. “This wouldn’t have been possible without your trust and our cooperative collaboration. Thank you very much.”
He can be contacted at firstname.lastname@example.org.
Get more stories like this in your inbox by signing up for IQ Index, IQ’s free email digest of essential live music industry news.