Danny Hannaford, most recently head of ticketing at UK promoter Global, will spearhead the first international launch of 2017 for the fast-expanding ethical resale site
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Twickets USA, set to go live this autumn, is the biggest new project yet for Richard Davies' ethical resale site, and follows launches in Spain and Australia
By Jon Chapple on 30 Jun 2017
UK-based fan-to-fan ticket exchange Twickets is to launch in the US this autumn, founder Richard Davies has announced, adding the biggest territory yet to its growing global network of face-value resale websites.
Music fans in New York state can, as of yesterday, register to buy and sell tickets through Twickets ahead of its stateside debut later this year, reports Amplify. The company, which is backed by several high-profile managers, agents and promoters, also has local operations in Spain and Australia.
Davies in January told IQ Twickets was gearing up for further international expansion after raising more than £1.2 million on crowdfunding site Seedrs.
Davies tells Amplify that, owing to the challenges posed by “infinitely bigger territory” of the US, the company is “initially targeting our move into the US state by state”.
“We’re not saying we’re the solution to the secondary market. What we’re just saying is that we are an alternative way to practice”
New York, he adds, is “very aggressive, and they’ve been ahead of the curve in many respects. Actually, they have beaten the UK to legislation against bots. I fully believe that they will implement more restrictions around resale.”
He emphasises, however, that Twickets is “not reliant on legislation. What we are trying to do is just provide that alternative. We’re not saying we’re the solution to the secondary market. What we’re just saying is that we are an alternative way to practice.
“The great thing is, what we’re seeing from both the industry and the consumer is that they are adopting that method of practice in an increasing way.”
The new site is now live at twicketsusa.com. As in the UK, Twickets USA says it is actively seeking industry partnerships for the new venture: “If you’re an artist, manager, agent, promoter or venue and want to join numerous others such as Adele, Ed Sheeran and Mumford & Sons in partnering with us, please get in touch,” reads an announcement.
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