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As the pound continues its downward spiral against the euro and dollar, could Secret Solstice's 'EU My Friend' pass be replicated by other non-UK festivals?
By IQ on 22 May 2017
Icelandic festival Secret Solstice is offering cash-strapped Britons a ‘Brexit discount’ for this year’s event, which returns to Reykjavik next month.
But “in the sprit of Icelandic hospitality”, Secret Solstice and partner airline Wow Air until 15 May offered UK customers the EU My Friend pass, which reduced standard passes to “pre-Brexit prices” and knocked 5% off the cost of flights. “You might be having a Brexit, but Iceland still loves you!” said the festival.
It remains to be seen whether any other events will follow Secret Solstice’s lead, but festival discounts could be a good way to tempt budget-conscious staycationing Brits to holiday abroad this summer. (No word yet on the return of the million-dollar tickets from 2016.)
Foo Fighters and The Prodigy headline Secret Solstice 2017, which runs from 15 to 18 June.
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