Revenue from ticket sales to Dutch dance music festivals tripled between 2011 and 2016, new research reveals.
According to Denis Doeland, a former ID&T exec and the founder of DDMCA (Denis Doeland Management Consultancy and Advisory), growth in visitor numbers and higher average ticket prices contributed to the value of sales topping €140 million in 2016, compared to €46m five years previous.
In addition to an almost doubling of visitors – from 1.6m to 2.9m – the number of major events has also grown two-fold, to 268, with around 80 smaller festivals.
After a period of tremendous growth, however, Doeland predicts the Netherlands’ electronic festivals are rapidly approaching a revenue “ceiling”. The total number of unique visitors will not increase in 2017, he says, and revenue from ticket sales “will remain at the same level as in 2016”.
Promoters’ association VNPF estimates a record 23 million people attended a music festival in the Netherlands in 2015 – 6m more festivalgoers than there are Dutch people. No data for 2016 is yet available.
Get more stories like this in your inbox by signing up for IQ Index, IQ’s free email digest of essential live music industry news.
Related stories
-
EDM scene heats up with new festivalsTwo of Northern Europe's most popular electronic dance music (EDM) events will introduce a new festival each this year. Summerburst, promoted in Sweden by majority-Live Nation-owned Stureplansgruppen Live, currently hosts events in Gothenburg and Stockholm but will add a third festival – Summerburst Baltic, headlined by David Guetta and Norwegian DJ/producer Kygo – in Vingis…
-
-
Dutch EDM giants partner with TicketSwap"We are on the right track," says TicketSwap's Hans Ober, as ID&T's Mysteryland, Sensation and Amsterdam Open Air and promoters Q-Dance and b2s lend their support
-
Buenos Aires bans EDM festivalsThe Argentine capital will no longer grant permits for dance music festivals until laws designed to tackle drug use are passed
-
-
Nice you share this data! Herewith some other nice information. The music industry has been fundamentally transformed by the digital revolution. The production, distribution, marketing, promotion and consumption of music, and electronic dance music (EDM) in particular, have been digitized. Music professionals and festival organizers face new challenges and are able exploit new opportunities. How? Check: https://www.edmendedigitalewereld.nl/edm-and-the-digital-domain/
Nice you share this data! Herewith some other nice information. The music industry has been fundamentally transformed by the digital revolution. The production, distribution, marketing, promotion and consumption of music, and electronic dance music (EDM) in particular, have been digitized. Music professionals and festival organizers face new challenges and are able exploit new opportunities. How? Check: https://www.edmendedigitalewereld.nl/edm-and-the-digital-domain/
Nice you share this data! Herewith some other nice information. The music industry has been fundamentally transformed by the digital revolution. The production, distribution, marketing, promotion and consumption of music, and electronic dance music (EDM) in particular, have been digitized. Music professionals and festival organizers face new challenges and are able exploit new opportunities. How? Check: https://www.edmendedigitalewereld.nl/edm-and-the-digital-domain/
Nice you share this data! Herewith some other nice information. The music industry has been fundamentally transformed by the digital revolution. The production, distribution, marketing, promotion and consumption of music, and electronic dance music (EDM) in particular, have been digitized. Music professionals and festival organizers face new challenges and are able exploit new opportunities. How? Check: https://www.edmendedigitalewereld.nl/edm-and-the-digital-domain/