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Close to 400 musicians will play in the Earl of Whitchurch pub in Ontario in a bid to break the Guinness World Record for longest concert held by multiple artists
By IQ on 17 Mar 2017
Canadian booking agency and label Epidemic Music Group today begins its Guinness World Record attempt for the longest concert held by multiple artists.
The record is currently held by the Rí Rá Irish pub in Las Vegas, which hosted a show lasting 372 hours and ten minutes from 1 October to 17 October 2014.
The new attempt, involving more than 380 bands, runs for 16 days at the Earl of Whitchurch pub (pictured) in Stouffville, Ontario, and is timed to coincide with 150 years since Canadian confederation.
The performers must have an audience of at least ten people at all times for the record to count.
The Stouffville show will raise money for 16 charities, including Sick Kids, the Markham Stouffville Hospital, 360 Kids, North Toronto Cat Rescue, Artscan Circle, Songs 4 Steffi, the Brain Tumour Foundation of Canada and the Family Navigation Project, as well as the Gord Downie Fund for Brain Cancer Research, founded by Tragically Hip frontman Downie, who has been diagnosed with terminal brain cancer.
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