IFF 2017 SL
ITY 2016 SL

The latest industry news to your inbox


Live Nation takes YouTuber DanTDM on US tour

British vlogger Dan Middleton, whose channel has more subscribers than Ed Sheeran and Adele, will tour American theatres this spring

By IQ on 15 Feb 2017


Dan Middleton, aka DanTDM

DanTDM, one of UK’s most popular YouTubers, will embark on his first North American tour this spring.

The man born Dan Middleton has the fourth most-subscribed YouTube channel in Britain – behind world no1 PewDiePie, One Direction and London-based YouTuber and rapper KSI, and ahead of Adele and Ed Sheeran – and has previously toured the UK and Australia with his live show. His net worth is reportedly around US$10 million.

IQ revealed last August that many agents and promoters feel YouTube personalities – and artists establishing themselves on the video platform – are potentially the stadium headliners of the future. “It’s only a matter of time until YouTube becomes a mainstream media platform, and these stars become household names alongside the people who are getting mainstream media exposure now,” said Coda’s Nick Matthews, who represents YouTuber-turned-arena filler Shawn Mendes.

DanTDM on Tour, produced by Endemol Shine UK and promoted by Live Nation, will see Matthews – whose channel focuses primarily on hit game Minecraft – tour 21 US venues from March to May.

“Dan’s an absolute star and, for many families, a household name”

The tour will kick off at the Orpheum Theatre (2,700-cap.) in Boston, Massachusetts, on 24 March, concluding at San Francisco’s The Masonic (3,165-cap.) on 7 May.

“Dan’s an absolute star and, for many families, a household name,” says Tom Greenwood-Mears, head of live events at Endemol Shine UK. “The tour has been really well received in the UK and Sydney, by kids and parents alike, so we are extremely excited to take it to Dan’s largest market, the US. For any fans of Dan this really is a must.”

Middleton adds: “I’m so excited to be bringing the tour to my amazing fans in America. My American audience have always supported me and this tour is a brilliant opportunity for me to bring my world to life for them. I can’t wait to travel across the country and meet as many fans as possible.”


Get more stories like this in your inbox by signing up for IQ Index, IQ’s free email digest of essential live music industry news.

More news

LN deploys ‘fan-first’ tech for Linkin... The Verified Fan presale, aimed at reducing touting, rewards fans willing to sign in with Facebook and spread news on socials with a better chance at...scoring tickets
Harry Styles announces first arena dates The ex-1D heartthrob will visit arenas across Europe, North and South America, Asia and Australasia for the 2018 leg of his debut solo tour
Live Nation invests in Austin start-up Everfest The online festival hub has secured $3.6m in a new funding round co-led by LN and ATX Seed Ventures, with C3 Presents' Charlie Walker joining its...board
Jay Z confirms new 10-year touring deal with LN With their 360 deal coming to an end next year, Live Nation has has agreed a new arrangement to exclusively promote Jay Z's shows through 2028
Twitter inks live-streaming deal with Live Nation Zac Brown Band, Train and more will play the first LN shows streamed live on Twitter, as the social network invests heavily in its video output