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Flavorus becomes See Tickets

Vivendi has merged the formerly SFX-owned ticket agency into See Tickets in order to better "leverage its global assets", it has announced

By IQ on 17 Nov 2016

Movement festival, Detroit, Flavorus, See Tickets

Detroit EDM festival Movement, of which Flavorus/See Tickets is ticketing partner

Vivendi has rebranded Flavorus, the ticketing company it acquired from then-bankrupt SFX Entertainment for US$4 million in June, as See Tickets, bringing it into line with its US ticketing operation.

Along with See Tickets UK and French company Digitick, See Tickets North America – of which Flavorus’s clients is now part – collectively comprise Vivendi Ticketing, part of the French multinational’s Vivendi Village division.

The deal will, says Vivendi, “fully leverage the global assets” of the See brand.

“The merger of our two companies brings a list of large and sophisticated clients under the same brand”

“The merger of our two companies brings a list of large and sophisticated clients under the same brand,” says Boris Patronoff, CEO of See Tickets North America. “With nearly 40 years of business between the two companies, See Tickets will continue to specialise in coveted events in all verticals. We are confident in the company’s roadmap for the coming years, and we remain dedicated to delivering outstanding service to our clients and customers.”

Vivendi increased revenues by 5.9% in the third quarter of 2016, with Vivendi Village growing 12.1% on a constant-currency basis compared to 2015.


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