The latest industry news to your inbox.


I'd like to hear about marketing opportunities


I accept IQ Magazine's Terms and Conditions and Privacy Policy


Touts overestimate Oldchella demand

Following the release last month of more tickets, hundreds of passes for this weekend's Desert Trip festival are available on resale sites for far less than face value

By IQ on 06 Oct 2016

Bob Dylan, Hamburg, 1984, Heinrich Klaffs, Desert Trip (Oldchella)

Bob Dylan in 1984

image © Heinrich Klaffs

Ticket resellers appear to have overestimated massively demand for Goldenvoice’s upcoming Desert Trip ‘megafestival’, with prices for three-day passes now listed on secondary ticketing sites for far less than face value.

As of this morning, three-day passes for weekend one of the festival, which takes place at the Coachella site in Indio, California, this weekend, are available on StubHub for US$149 and via the festival’s official resale partner, Viagogo, for £98.17 (roughly $125). The face value of the tickets is $399.

On Ticketmaster’s TicketsNow, meanwhile, the cheapest three-day tickets are $194 – still less than half the original price.

Three-day passes for weekend one of the Desert Trip are available via festival’s official resale partner, Viagogo, for $125. Face value is $399

In May, shortly after tickets for Desert Trip – dubbed ‘Oldchella’ for its heritage-heavy line-up – went on sale, the same passes were listed for close to $1,500 on Viagogo.

Desert Trip, which will feature performances from The Rolling Stones, Bob Dylan, Paul McCartney, Neil Young, Roger Waters and The Who, is believed to have earned promoter Goldenvoice/AEG Live more than $150m. The original allocation of tickets sold out soon after going on sale, although Goldenvoice released additional inventory in mid-September.


Get more stories like this in your inbox by signing up for IQ Index, IQ’s free email digest of essential live music industry news.

Comments are closed.