A new report by Dutch consumer group Consumentenbond finds that consumers would rather service and delivery charges were included in the price of tickets
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With ticket fraud continuing to make headlines around the world, the market for the tech to prevent it is forecast to grow by 9.5% yearly until the end of the decade
By IQ on 19 Sep 2016
The global market for anti-counterfeiting technology for event tickets and security documents will be worth US$38.3 billion by 2020.
Following news of a boom in ticket fraud in the UK and recent scams involving the Rio Olympics and Drake shows in Canada, Intense Research’s Global Anti-Counterfeit Packaging Market in Security Documents and Event Ticketing report reveals the anti-counterfeit packaging sector will grow at an average annual rate of 9.5% between 2014 and 2020.
According to Intense Research, the North American market current leads the way in anti-counterfeiting technology, closely followed by Europe, although the Asia-Pacific region is expected to grow the fastest – an average of 10.5% – “due to growing awareness of authenticated products across manufacturers and a decrease in the cost of tracing anti-counterfeit technologies”.
Ink/dyes and holograms collectively held around 93% of the marketshare in 2014 and are expected to grow at a “moderate pace”, although newer innovations such as RFID, barcode and track-and-trace technology are expected to gain more ground in the six-year forecast period.
The report, in all its 93-page glory, can be purchased from Intense Research.
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