Electronic music festival franchise Piknic Électronik and Red Bull Canada will make use of Vendini's ticketing solution for future events
Sign up for IQ Index
The latest industry news to your inbox.
The Pandora-owned ticketing platform says the new customers, in the south of the US, are evidence of the wisdom of bringing live and streaming under one roof
By IQ on 09 Aug 2016
Fast becoming a force to be reckoned with in the US, Pandora-owned ticketing company Ticketfly has added 12 new venues, three festivals, one promoter and one professional sports team to its portfolio.
The company says the expansion was “catalysed by the success of Memphis in May’s Beale Street Music Festival” and serves as “an illustration of the relentless momentum for the Pandora-Ticketfly platform, which is connecting venues and promoters with the largest and most engaged music audience in America”.
Ticketfly was purchased by internet radio/music streaming service Pandora last year, and says the 17 new partnerships “that bringing live and recorded music together under one roof is a winning strategy that will help venues and promoters book the right talent market their events, and build their brands”. It announced last month that Pandora will begin recommending concerts to its listeners, driving traffic to Ticketfly through “hyper-personalised” notifications to its nearly 80 million users.
“These signings are an illustration of the relentless momentum for the Pandora-Ticketfly platform, which is connecting venues and promoters with the largest and most engaged music audience in America”
“We are thrilled and honoured to welcome so many great new venues and promoters down in the south [of the US] to the Pandora-Ticketfly platform,” says Ticketfly CEO Andrew Dreskin.
“This announcement is another proof point that a sea change is happening relative to how promoters will market shows in the future.”
All 17 new clients are pictured in the graphic below:
Get more stories like this in your inbox by signing up for IQ Index, IQ’s free email digest of essential live music industry news.