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“Relentless momentum”: 17 new Ticketfly partners

The Pandora-owned ticketing platform says the new customers, in the south of the US, are evidence of the wisdom of bringing live and streaming under one roof

By IQ on 09 Aug 2016

Zooey Deschanel, She and Him, Mercy Lounge, Nashville, Briana Baldwin, Ticketfly

Zooey Deschanel performs with She and Him at new Ticketfly venue Mercy Lounge


image © Briana Baldwin

Fast becoming a force to be reckoned with in the US, Pandora-owned ticketing company Ticketfly has added 12 new venues, three festivals, one promoter and one professional sports team to its portfolio.

The company says the expansion was “catalysed by the success of Memphis in May’s Beale Street Music Festival” and serves as “an illustration of the relentless momentum for the Pandora-Ticketfly platform, which is connecting venues and promoters with the largest and most engaged music audience in America”.

Ticketfly was purchased by internet radio/music streaming service Pandora last year, and says the 17 new partnerships “that bringing live and recorded music together under one roof is a winning strategy that will help venues and promoters book the right talent market their events, and build their brands”. It announced last month that Pandora will begin recommending concerts to its listeners, driving traffic to Ticketfly through “hyper-personalised” notifications to its nearly 80 million users.

“These signings are an illustration of the relentless momentum for the Pandora-Ticketfly platform, which is connecting venues and promoters with the largest and most engaged music audience in America”

“We are thrilled and honoured to welcome so many great new venues and promoters down in the south [of the US] to the Pandora-Ticketfly platform,” says Ticketfly CEO Andrew Dreskin.

“This announcement is another proof point that a sea change is happening relative to how promoters will market shows in the future.”

All 17 new clients are pictured in the graphic below:

Ticketfly new venues graphic


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