Hallenstadion Zürich SL
IFF 2017 SL
Live Data Agency SL

The latest industry news to your inbox.


Crossing the Finnish line

It might be the most northern of all tour stops, but the land of a thousand lakes remains a popular destination for many international tours…

By IQ on 14 Jun 2016

Cheek, Olympic Stadium, Helsinki, Finland, Warner Music Live, Ralph Larman

A Warner Music Live-promoted show by Cheek at Helsinki's Olympic Stadium in 2014

image © Ralph Larman

… while, as Adam Woods discovers, Finland’s homegrown talent also keeps business buoyant.

You’d think the live business might have a problem in a country that has a word – kalsarikännit – for getting drunk at home in your underwear with no intention of going out. And then again, you wouldn’t want to do that every night, which may be one reason why Finland, despite having just 5.4 million inhabitants and standing as the third most-sparsely populated country in Europe, also has a pretty busy live scene.

When we talk about Finns, we’re talking about a dogged, proud people at the chilly top of the world, with sturdy practices, long winters and good reason to make the most of the summertime. That all translates, directly or otherwise, into a notably strong homegrown music business, flush with popular local talent, boasting a short, festival-packed summer and a robust infrastructure.

Once something of a sideline for Swedish and Norwegian promoters, Finland in the corporate age is a territory where Live Nation is strong but is matched by the competition, including indies such as recent FKP Scorpio acquisition Fullsteam and diversified major-label promoter Warner Music Live.

International stars usually make the effort to come – all the more so when nearby Russia is in favour with the western world – but Finnish acts are capable of selling out their own arenas regardless. Meanwhile, the festival scene, with internationally known events such as Provinssi, Ilosaarirock and Ruisrock, packs a lot of excitement into a narrow window, and is driven by long-standing, independently owned events.

Read the rest of this feature in issue 65 of IQ Magazine. To subscribe, click here.

More news

Sweet streams: How concert video is democratising ... Leading execs explain how lower barriers to entry are bringing more live music to more people—and viewer data is enabling personalised music...programming like never before
Past, present and future: The O2 at 10 As the planet's no1 venue enters its second decade, GM John Langford and programmer Emma Bownes reflect on ten years of world-leading live...entertainment
Beyond the Tracks: We want to be B’ham’... Birmingham promoter John Fell tells IQ he has big plans for the new city-centre festival, which boasts a line-up "up there with the best"
WME: The agency of ‘we’ It’s ten years since William Morris created its music division in London. Adam Woods talks to execs about the successes and challenges of...establishing an int'l foothold…
Giddings: Rod’s got a train set—I’ve g... IQ catches up with Isle of Wight Festival promoter John Giddings as he reflects on another successful year for the "iconic" four-day event