SFX’s Flavorus auction hits a snag

Salesforce, a San Francisco-based cloud computing firm employed by SFX Entertainment to provide it with customer relationship management (CRM) software, has objected to the bankrupt promoter’s sale of its ticketing subsidiary, Flavorus, unless a court order is issued that protects its “rights and interests”.

SFX, which filed for bankruptcy on 1 February 2016, is currently in the process of auctioning off Flavorus, which has exclusive ticketing rights to dance music festivals HARD and Electric Daisy Carnival.

Salesforce is seeking a guarantee from Delaware’s bankruptcy court that whoever buys Flavorus will be compelled to pay it US$202,510.77 in outstanding debt and an additional US$125,019.38 to pay off the rest of the contract, which runs until February 2017.

Salesforce wasn’t the only contractor left out of pocket when SFX went under: as of February, air charter firm VistaJet ($1m), Epic Tents ($442,650), PRS for Music ($327,680), app-builder Postlight ($315,000), Front Gate Ticketing ($301,400) and event medical services company CrowdRX ($269,600) were all owed substantial chunks of money.