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Sued Hoodchella becomes Noise in the Hood

The boss of the independent LA event tells IQ he and Coachella promoter Goldenvoice have come to an "amicable agreement"

By Jon Chapple on 17 Mar 2016

Bassnectar, Coachella 2013, Drew Ressler (Noise in the Hood)

Bassnectar plays Coachella 2013, now officially the only festival whose name ends in -chella

image © Drew Ressler

Hoodchella, the Los Angeles festival sued by Coachella over the similarity to its name, has rechristened itself ‘Noise in the Hood’.

A statement from festival founder Kamil Al-Ahdali confirmed the news earlier this afternoon. “After a recent dispute with AEG Live’s Coachella, we no longer use our former name,” it said, “and have changed our name to Noise in the Hood®/Noise in the Hood, LLC.” (Trademark symbol his.)

Coachella promoter Goldenvoice/AEG Live sought US$100,000 plus the abandonment of the Hoodchella name in its lawsuit, but Al-Ahdali tells IQ the two festivals “came to an amicable agreement to change the name”, with no pay-out necessary.

He adds, however, that “as far as harassment goes, I don’t know if they’ll ever stop that”.

Here’s who’s playing at Noise in the Hood’s 2016:

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