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The Shoreditch ticketing start-up, backed by Google's DeepMind, will curate playlists for Apple's streaming service
By IQ on 29 Jan 2016
Google-backed ticketing app Dice has joined Apple Music as a playlist curator.
The British start-up, founded by Deadly People label boss Phil Hutcheon, aims to “give music back to the fans” by abolishing booking fees and – with each ticket irretrievably tied to the mobile device from which it was bought – taking on the touts. It was named by Apple as one of its best apps of 2015.
Other curators – which create ‘curator playlists’ for Apple Music users – include Pitchfork, Vice, Shazam, SBTV and XL Recordings.
Dice’s launch playlists include #TECHNOGYM (“THE very best in techno stompers new and old, ready for you to get your absolute pump on”) by Pat Mills and #POPBOPS by Josie Robs (“Her selections will be party-ready, powerful, pivotal, etc., but most of all, P.O.P.”).
It will also present three flagship series: ‘Live At’, featuring live recordings from some of the world’s most famous venues (the first is the Roundhouse in Camden); ‘Set List’, playing, as the same suggests, the set list from a gig the previous night (first up: The Maccabees in Brixton); and Lineup, featuring acts who’ve performed at some of the UK’s biggest festivals (starting with Field Day in Victoria Park).