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Brexit, blockchain on Primavera Pro 2017 agenda

Imogen Heap and Youth lead the initial speaker line-up for the eight edition of Barcelona conference/showcase Primavera Pro

By IQ on 16 Feb 2017

Imogen Heap, Kris Krüg/PopTech

image © Imogen Heap, Kris Krüg/PopTech

Barcelona music-industry conference Primavera Pro has confirmed its first speakers for 2017.

Singer-songwriter Imogen Heap; Killing Joke bassist-turned-producer extraordinaire Youth; Media Insight Consulting’s Chris Carey; band photographer Carlota Guerrero; label exec Fernando Delgado (PIAS); and Comes With Fries consultant Vanessa Picken will join 3,500 delegates for the eighth edition of the event – which runs concurrently with Primavera Sound festival – in the first week of June.

Heap (pictured) will speak on her new project, Mycelia, which aims to develop a “fair-trade music industry”, especially via the take-up of blockchain technology for royalty payments, while Carey will consider the implications of Britain’s withdrawal from the European Union for the global music industry.

Delgado and Picken, meanwhile, will share insights on how to launch new artists in the digital age.

There will also be showcase performances by emerging artists (the conferences notes more than 221 bands have played its showcases since 2010).

Primavera Pro 2017 takes place at the Centre of Contemporary Culture of Barcelona (CCCB) from 31 May to 4 June.


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