ILMC 29 Super Leaderboard
Mother Africa
Live Nation 10 Super Leaderboard

Your weekly industry digest


International Ticketing Yearbook ’16: Out now

The second edition of ITY – the world's most comprehensive guide to the international ticketing business – is now available as a free digital resource

By IQ on 16 Sep 2016

Rammstein, Highfield 2016, Robin Schmiedebach, International Ticketing Yearbook (ITY) 2016

Rammstein at Highfield 2016. The German ticketing market is dominated by CTS Eventim

image © Robin Schmiedebach

The 2016 edition of the International Ticketing YearbookIQ’s essential, in-depth guide to the global live entertainment ticketing business, is live.

Featuring profiles of the ticketing sectors in than 40 live entertainment markets worldwide, as well as features on the state of the global secondary business (p8), why some of the world’s leading internet and e-commerce companies are getting into ticketing (p14) and the digital innovators disrupting the industry with game-changing technology (p18), this year’s ITY augments our own findings with data kindly supplied by financial powerhouse PriceWaterhouseCoopers (PwC) to give an even more accurate picture of the international ticketing market.

“The feedback we had on the inaugural ITY was excellent, so for the 2016 edition we’ve tried to delve a bit deeper into the ticketing business to provide our readers around the world with some additional analysis,” says ITY editor Gordon Masson.

As with the 2015 Yearbook, the country profiles in ITY 2016 analyse each territory’s primary and secondary ticketing markets, including value, distribution, taxes and charges and the wider cultural context. In addition, using PwC’s data, we were able to reveal the top 20 live music markets worldwide and their approximate values in US dollars.

“The feedback we had on the inaugural ITY was excellent, so for the 2016 edition we’ve tried to delve a bit deeper into the ticketing business to provide our readers around the world with some additional analysis”

“The PwC data has been useful, as it has provided us with a chance to put together a chart of the top 20 live music markets in the world. However, there are certain countries where PwC were unable to provide accurate figures – for example, the United Arab Emirates and Romania are both given an estimated market value of just US$1 million, which is obviously wrong. But we’re hoping that our top 20 chart might inspire trade associations around the world to provide us with better data for our 2017 research so that we can provide a truly global overview of the value of the live music industry in our next edition. In the meantime, we hope that people find the information in the Yearbook meaningful in their day-to-day business and we’d encourage anyone who has any ideas on how to enhance the ITY report to get in touch with us.”

The print edition of the International Ticketing Yearbook is free to subscribers of IQ Magazine, and will be distributed at a number of the world’s leading conferences and events, including ILMC, Eurosonic Noorderslag, Reeperbahn Festival, the Ticketing Professionals Conference and MaMA Festival & Convention, over the next year.

To read the digital edition, click the cover image below:

International Ticketing Yearbook (ITY) 2016


Get more stories like this in your inbox by signing up for IQ Index, IQ’s free email digest of essential live music industry news.

More news

More media outlets seeking ticketing integration US sports market leader ESPN has become the latest news site to introduce secondary ticketing capabilities, following Fox and CoS into a partnership...with Vivid Seats
2yr onsale for reincarnated Doctor Music Festival The first tickets for the fifth Doctor Music Festival in July 2019 will be available for reservation tonight, following a launch event at London's...Groucho Club last night
SIAE in legal blitz against touts, Viagogo The Italian PRO has filed a string of legal complaints against ticket resellers, the most recent of which alleges Lady Gaga tickets were listed even...before the presale
Ceta signing “positive news” for globa... The EU's ratification of the Comprehensive Economic and Trade Agreement, which includes a commitment to the protection of performing rights, has been...welcomed by IFPI
Alibaba profit warning over ticketing expenses In a letter to shareholders, Alibaba Pictures CEO Yu Yongfu says he is bracing for a $145m loss in 2016 after incurring significant marketing expenses...for Tao Piao Piao